On 30th June, the conference of agriculture brands of Zhejiang province is held in Hangzhou. The conference publishes the top 100 list of well-known agriculture brands of Zhejiang province for the first time. Ocean Family is on this list.
It is reported that this year is the year of promotion of agriculture brands of Zhejiang province. The event of selection of top 100 of well-known agriculture brands of Zhejiang province is jointly organized by the bureau of agriculture, forestry, Ocean and fishery of Zhejiang province. Through the processes of self-application by agricultural production and operation bodies and verification by each county (city, district) and city, the list is finalized by the qualification assessment done by organizers of the event, auditing by the experts-panel, and online voting. This list includes 50 well-known regional public brands such as “Jingshan Tea” and etc., 46 well-known agriculture brands such as “Ocean Family” and etc., and 20 well-known special agriculture brands such as “Wanlitang” and etc.
Just within few years after the founding of the company, Ocean Family has won, one after the another, honors, such as famous brands of export of Zhejiang province, well-known products of Zhejiang province, leading export enterprise of “the good-quality commodity of Zhejiang province”, the supplier of the general warehouse of food materials of G20 Hangzhou Summit, and etc., which all are not easy to be achieved. These successes come after the contribution of all employees of Ocean Family, and are related to the strong brand awareness of the management team of the company. Of course, the most important factor for these successes is to have the good product quality and strict control at each step. The design and construction of Ocean Family’s whole-industry chain is the icing on the cake: the whole-industry chain operation mode, which is “professionally manage, internationally operate, combine fishery, processing, and marketing, connect the upstream and downstream”, has been built up; from the original source to the terminal, which is from deep sea to tables of millions consumers, the whole chain can be controlled, every step can be traced; and make consumers to eat safely and reassuringly!
In the further, Ocean Family will still stick to food safety and product quality, take the mission of “provide more reassuring, safe, healthy, and delicious seafood to consumers” as its own responsibility, build up the good brand image in the aquatic industry, become the benchmark of the industry, lead the upgrade of seafood consumption in China, and struggle to be “the world-class and respected modern seafood enterprise which has core competitiveness, brand influence, and market share occupation in the industry”.
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